News & Views

How to GROW your business WITHOUT more sales!

I recently read an article that said if you are not growing your business you are, and will soon be, putting the key in the door and locking it forever.  But can growth only be measured by an increase in sales?  My emphatic response is NO.  Find out why.

Success Always Comes from “WE”, Never “I”

For those of you who are not Golf nuts, there is a new sensation on the PGA tour by the name of Jordan Speith.  At the tender age of 22 he has won 7 tournaments and 2 majors, the likes of which has not been seen since Tiger Woods entered the tour back in the late 90’s. 

What does this have to do with your business?  Well Jordan has a formula for success that arguably sets him apart from all of the other pros.  It is something we can also learn from.  Find out what it is.

Shut Up And Take The Money To The Bank!

It is human nature to want to control any conversation and be heard, so we spend most of our time formulating our own thoughts into words.  The result is we don’t listen or hear what others have to say.  This is especially true for owners and managers, because we feel the added responsibility of making our business successful.  Let’s face it, we are the only ones that can make the business work, right – wait - not so fast!

Less Stress = More Success

For many Dealers, October signifies the end to another marine season as you finish up the last of your service jobs and shrink wrap the remaining boats in the yard for winter storage.  For Motorsports dealers it is a time of transition from summer products to winter products.  So it is time to book that well deserved vacation.  But wait, there are a couple of things you can do before you leave that will make your vacation 10 times more stress free and enjoyable. 

Trade Secrets To Finding Lost Profit – Part 2

In my last newsletter I shared with you that number one on my hit list for lost profit can be found in your Service Department.  It should be the highest grossing department in your dealership but finding lost profit doesn’t stop there.

Number 2 on my hit list is the Parts and Accessories Department.  You would be amazed how much more income you can put to the bottom line with just a little tweaking. Find out how.

Top 10 Ways to Get Your Newsletter Read

I'm a big fan of newsletters. They're a bit like muffins - quick and easy to create and everyone likes them - that's if you get the recipe right and they don't take 20 minutes to consume.

To be consumed, just like muffins, newsletters need the right balance of ingredients and should be easy to digest, be satisfying and provide a quick fix. Here’s my recipe.

Trade Secrets to Finding Lost Profit - Part 1

If I told you that you could double the profit margin on that last sale you made, you’d probably call me nuts, right? Well, the odds are pretty good that over the life of that unit you just sold you could easily double the profit you just made.

The first trade secret to finding lost profit is lurking behind the door of your Service Department.  Here’s how you can open that door to find your lost income and send it right to the bottom line.

10 Good Reasons Why You Should be Writing a Newsletter

“Who has the time for that”, replied an industry colleague when I asked if he sent out a regular e-newsletter. “Who can’t not make the time” I responded. “It’s one of the lowest cost, highest return on investments you can make”.

“Give me one good reason I should bother” he challenged. “I just did”, I said “And I’ll e-mail you nine more” So I did.. And here’s my Top Ten Reasons why you should bother too!

Want More Profit – Dealer Reveals What’s Holding You Back

I recently spent an hour with one of my dealer clients reviewing his monthly business plan. Rob and I then got to talking about the industry in general and I asked him a simple question. “Why is it when I see so many dealers struggling to make profit that they don’t just pick up the phone and ask for help? Here are the 4 reasons Rob gave me. Read more.

How To Avoid Excessive Season Ending Inventory

Are you worried that you still have too many units in stock as the summer season winds down?  Managing inventory is no easy task because of the seasonality of most of the products you sell. However, there are a number of tricks of the trade that can help you maintain your ideal inventory to maximize profits.  Find out what they are.

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